A recent article in The Los Angeles Times says out-of-home advertising is offering an important alternative to traditional TV commercials., Keywest Technology Digital Signage Solutions. … High-profile news articles, like the one from the LA Times, draw the public’s attention to this market. More importantly, this sort of coverage helps busy ad professionals focused on traditional media segments to notice the out-of-home advertising market. As these ad pros have their …
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Digital Signage: Out-of-Home Advertising Gains Public Recognition …